I love attending fashion events. Be it a swanky soirée or the simple industry ones. They are a great way to network, meet and discover new people and brands.
A while back I had the privilege to attend the India Fashion Forum (IFF). Apart for getting an opportunity to meet and interact with fashion industry stalwarts, it was also the perfect place to discover new, up and coming brands.
One brand that caught my attention was American Swan.
Inspired by the 'American Dream' philosophy, the brand combines classic, iconic American style with quintessential European fashion.
American Swan is an online global fashion and lifestyle shopping destination that offers a vast selection of products in apparel, footwear, accessories, beauty and home products. One of the fastest growing home grown fashion and lifestyle brand, it aims to provide trendy fashion and lifestyle products at an affordable price.
While browsing thorough their collection, I instantly fell in love with this envelope shaped stripe clucth bag {Rs.1499/-} and decided to feature it in this week's 'Stye It Thrice' segment.
Like me, if you too are a tad-bit stripe trend shy, this clutch bag is perfect for you. It lets you incorporate the latest trend without actually wearing it.
Inspired by classic 'Americana' blue and white stripe motif, the clutch bag is a must have accessory piece for those who wish to experiment with the stripe trend.
Thanks to its classic, neutral colour combination, the clutch bag can easily be paired with a number of colours and prints. Performing double duty as a sling bag and clutch, this trendy piece can easily be mixed and matched with just about anything.
Incorporating current trends and classic styles here are my styling suggestions.
Look 1- Chic: Make a chic print-mix statement by adding the stripe clutch bag to a floral jeans and peplum top ensemble. Complete the look with nude pumps, trendy American Swan shades and colourful bangle bracelet.
[ONLY Floral Jeans, BEBE Peplum Top, ZARA Shoe, AMERICAN SWAN Sunglasses, DANNIJO Bangles.]
Look 2- Boho: Summer is all about happy colours and free-flowing silhouettes. For a trendy boho look, add the stripe clutch bag to a neon tank and ombre high-low maxi skirt colour block look. Thrown on a pair of neon sandals and American Swan oversized shades and you are all ready for a casual date or weekend brunch with the girls.
[MARKS & SPENCER Maxi Skirt, TIBI Top, AMERICAN SWAN Sunglasses, CLUB MANHATTAN Necklace, ZARA Sandal, Dannijo Bracelet.]
Look 3- Classy: Add a hint of glam to your classy ensemble by pairing your fave LWD with statement print sandals, gold cuff and dangling earrings. Complete the look with a navy skinny belt and stripe clutch bag and you are all set for your dinner date or a cocktail party.
[MANGO White Dress, ZARA Sandals, EMILIO PUCCI Earrings, GODDIVA Belt, ZADIG & VOLTAIRE BY GAIA Cuff.]
If you are looking for trendy yet affordable fashion, American Swan has it all. You can buy American Swan products on their website as well as on leading e-commerce portals like Flipkart, Jabong, Pepperfry and Myntra.
I love to hear from you. Share your views, thoughts and suggestions in the comment section.
Till then, tra-la,
Amena!!
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This post is my submission for IFB Project #97: Carry Your Clutch.
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